AI Insights · Timothy · July 2021
Top 5 Film & Television Apps Performance in Saudi Arabia Q2 2021
In Q2 2021, the top 5 film and television apps in Saudi Arabia showed varied performance trends in weekly downloads, revenue, and active users, with ﺷﺎﻫﺪ and Netflix leading in user engagement.
In Q2 2021, the performance of the top 5 film and television applications in Saudi Arabia showed distinct trends across weekly downloads, revenue, and active users. Here’s a detailed look at how these apps fared on a unified platform.
Shahid - ﺷﺎﻫﺪ from MBC Group saw a notable increase in weekly revenue, peaking at around $424K in the last week of April. Weekly downloads were highest in mid-April, reaching approximately 213K, but experienced a decline to about 53K by mid-May before rising again to 131K at the end of June. The app’s active user base fluctuated, starting at 376K and peaking at 609K in mid-April, but saw a dip to 282K in early June, ending the quarter at 346K.
OSN+ maintained a steady weekly revenue with a peak of about $55K at the end of May. Weekly downloads were highest in mid-April with approximately 41K, but saw a decline to around 13K in early May before stabilizing around 20K towards the end of June. The app's active users saw a peak of 229K in mid-April, but decreased to around 153K by early May, stabilizing to roughly 179K by the end of June.
Netflix from Netflix, Inc. experienced consistent weekly revenue, peaking at about $41K at the end of June. Weekly downloads remained strong, with the highest at around 56K in the last week of June. Active users started at approximately 1.32M in late March, peaking at 1.45M by the end of June, showing a consistent upward trend in user engagement throughout the quarter.
STARZ ON from Playco Entertainment FZ LLC showed varied weekly revenue, with a peak of about $24K at the end of May. Weekly downloads saw a significant increase in mid-April, reaching around 39K, before stabilizing at around 29K towards the end of June. Active users peaked at approximately 183K in mid-May, but settled to around 150K by the end of June.
WATCH IT: Drama,Movies from Watch iT had its highest weekly revenue in mid-April at around $39K. Weekly downloads peaked at about 24K in mid-April but declined to around 3K by the end of June. Active users saw a peak of 28K in mid-April, tapering off to about 11K by the end of June.
These insights are derived from Sensor Tower data, providing a comprehensive overview of app performance trends. For more detailed insights, visit Sensor Tower.